The genius way Utahns buy luxury vacation rentals

Estimated reading time: 4-5 minutes

Now that the weather is starting to cool down, you’re probably considering your next warm-climate vacation to sunny Southern Utah. Many Utah residents make regular trips to the St. George area, but are increasingly tired of paying expensive nightly rental fees every time you bring the family. No doubt you’ve thought to yourself, “wouldn’t it be great if we could just have our own holiday home here”? But who has the time or money to have an entire second home all to yourself? Very little.

If there was a way to own only part of the house and use it part of the time, that would be ideal. Then your property can match your availability and your budget. It would be even better if you could rent out the house when you can’t use your time.

Ember, a new startup based in Lehi, Utah, is solving this problem through co-ownership of vacation homes.

⅛ of the house, 100% of the experience

Historically, not everyone could afford a vacation home, especially in top destinations like St. George or Bear Lake. And even for families who might commit to a vacation rental, research shows they only use the home for two to six weeks a year.

With Ember’s co-ownership model, you can choose to buy part of a luxury vacation home, rather than the whole thing – and pay just a fraction of the cost. The property of each Ember house is divided into eight equal parts. Co-owners get 6+ weeks for every 1/8 part they buy. Owners looking for maximum time can buy even more of the home. Ember has properties for as little as $103,000 per 1/8th property.

Make memories while you’re there, rent it out when you’re not

Each buyer has exclusive access to the home during their stay, and “Ember Flex” designated homes allow them to rent out their time when they don’t intend to use it personally. Plans change. Living conditions change. Six weeks may be just enough in one year and too much the next. Having the flexibility to simply rent out your nights and not worry about the vacant house provides incredible peace of mind. It’s the best of both worlds.

Ember’s SmartDraft™ technology ensures that every owner gets their fair share of desired nights each year. It’s easy to swap nights with other owners or change your plans throughout the year using Ember’s intuitive mobile app.

The genius way Utahns buy luxury vacation rentals
Photo: Ember

Ember sweats the details so you don’t have to

Ember’s innovative approach to vacation home ownership promises a five-star experience from start to finish, free of hassle and disappointment. Each home is professionally designed and comfortably furnished so you can just show up and start enjoying your home right away. A 24-hour concierge is available for any issues. Need some extra home stuff? Have you locked yourself out? The concierge on duty will be there within minutes.

With Ember, their commitment to your experience continues even after you’ve left. They maintain your holiday home so that you do not have to worry about it. The house is cleaned, linens washed, lawn mowed and pool maintained, leaving the property turnkey ready for your next stay.

Where luxury meets logic

But the biggest benefit of co-owning a top-notch vacation home in a fast-growing market like St. George is equity building. Ember homes are increasing in value just like other properties on the market. Unlike a timeshare, Ember homes are owned by their co-owners in an LLC structure. If you decide to sell your part later, you state the price and record any valuation. The process is simple and Ember handles the details of reselling your property and handling the closing process.

The genius way Utahns buy luxury vacation rentals

With Ember, you pay yourself to go on vacation, which is impossible if you’re staying at someone else’s Airbnb or VRBO. Moreover, because you own at least 13% of the house (1/8th), your costs are compensated for 87% thanks to the other co-owners. And with potential rental income and future appreciation in value, the gains outweigh your costs even more.

Ultimately, Ember’s co-ownership model is designed for one thing only: to help more families enjoy carefree vacations in beautiful homes they truly own. Start by browsing our available homes in St George and find the perfect holiday home for you. Then talk to an Ember advisor to answer all your questions and finalize your purchase. You can book your first stays and arrive at your Ember home within 24 hours. From there, it’s all about making memories you’ll cherish forever with the people you love.

Ember advisors are available to call or chat from 7 a.m. to 11 p.m. Mountain Time. 1-800-366-6891

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